"Cardinal Brands Ltd - Proud to play a continuing role in the history of British manufacturing excellence"

 

Management Buy Out

A  Humberston stationery producer is looking forward to an independent future following a successful management buy out. Cardinal Brands, until recently part of the multi-billion-dollar US printing giant R R Donnelley, has been acquired by managing director Michael Deane, who demonstrated his total belief in the business when it became clear the UK operation was not part of the corporations plans.

Now with a re-energised 30 strong workforce at Kopirite House on Wilton Road Industrial Estate, he is keen to innovate and expand both ranges and customer base. Mr Deane said "It was 30 families on the dole or do something I believe in". I do honestly believe in this business. I believe in the team we have got and i could not ask for a more dedicated and committed workforce. They are the jewels in the crown".

Financing was secured and now Cardinal Brands Ltd is trading as a stand alone firm, dealing in own label products as well as Adams and Kopirite brands.

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Financiers believed in stationery plan

Having approached financial institutions at what "really was the worst possible time to buy a business", Mr Deane was thrilled to secure the backing of Venture Finance.

The independent invoice and asset based lender was recommended by management buy out accountancy specialists Brown Butler, and it also appealed because it could deliver a package that included the Governments Small Firms Loan Guarantee, giving an immediate boost to cash flow. "They believed in me and the business model, and i needed to ensure i had the appropriate support and financial security to make a success", said Mr Deane, who wholly owns Cardinal Brands Ltd through Cardinal Brands Holding. "What i didn't want to do was buy a business and six months down the line close it", he added "No one else lending money believed in the small man out there. Grimsby is not the most affluent of areas, but i believed in the business, and the area, and Venture has secured the finances".

Fraser Irvine, Venture Finances business development manager said "Michael has got a lot of exciting plans and ideas for the company. "The potential of what they could achieve as they enter this new phase in the business is incredible. "were really pleased that we can help Cardinal Brands move forward and become the organisation it deserves to be. "Our tailor made package ensures that Cardinal Brands gets the best deal and financial security that suits them". James White, corporate finance partner at Brown Butler added: "We were delighted to help assist Michael on the acquisition, as it is clear that Michael has a clear vision for the company's future.


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Kopirite House, Wilton Road Industrial Estate, Humberston, Grimsby, United Kingdom, North East Lincolnshire, DN36 4AP

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